Industry & Mobility Alliance Program

As the focus of the Industry & Mobility Alliance Program formerly (BAC) has evolved we determined it was time to change our name to reflect our new focus and to also clearly differentiate our program from other indirect channel organizations in AT&T.

The IMAP Channel has managed two programs, Dealer and VAR which is now (M2M). Our Dealer program’s focus has changed from a mix of indirect/alternate channel type of program (non co-sell) and line of business (LOB) solution co-selling to exclusively focusing on developing and managing a deeper portfolio of LOB solutions that operate in a co-selling engagement model with our ABS Direct Sales teams. These LOB mobility solutions include specialized non-stocked devices and applications. The VAR(M2M) program remains unchanged and is a growth area for IMAP. IMAP is also now part of the Industry and Mobility Application Solutions (IMAS) organization, a sales organization with broad mobile data, vertical industry and LOB solution expertise that supports the broader ABS account teams.

 

Certify your solution and sell cooperatively with AT&T.

 

Welcome to the Industry & Mobility Alliance Program. As an original equipment manufacturer (OEM) or distributor of mobile solutions for enterprise business customers, your organization could qualify to leverage the nation's fastest mobile broadband network* and work closely with AT&T's Business Solutions Sales team to cooperatively sell your integrated mobile solutions.
 

How your organization can potentially benefit:

 

  • Increased revenue opportunities
  • Exposure to new markets through AT&T's industry leadership
  • Wireless network training, education, and technical support
  • Leverage of next-generation network technology for your products

 

Follow these simple steps today to get started:

 

Are you ready to cooperatively penetrate the mobile marketplace with the Industry & Mobility Alliance Program from AT&T? Feel free to email us for additional information if you don't find the answer you're looking for on the following pages that describe our two program offerings: Cooperative Solution Sales and Value Added Reseller.

 

  1. Register and request Enterprise Solution Certification
    First, register with AT&T's developer program, AT&T Developer Program. After activating your membership (standard-level membership is free), review the certification testing process and requirements and request AT&T Developer Program Enterprise Solution Certification through our online forms. Read more about certification benefits.
  2. Apply to join one of the Industry & Mobility Alliance Programs
    Once your organization has completed and submitted required forms for certification, complete the Industry & Mobility Alliance Application to request consideration to join one of the Industry & Mobility Alliance Programs. You will then be contacted by an Industry & Mobility Alliance Program representative to discuss how your organization may qualify.

If you operate a retail store and want to offer AT&T products and services to consumers and small businesses, please visit the Local Dealer Program site to find out how to become involved.




*Coverage not available in all areas.

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